Pre-launch · Live 2026 The technology behind BarLegal
Málaga · Helsinki · Madrid
Est. 2026
BarLegal .es Tu bar. Todo legal.
A Mesatech Systems
venture · NIF B75256230
How it works

The screen behind
the screen — how it
grows your revenue.

Every BarLegal venue gets two things on top of licensed sport: an interactive layer your guests can join on their own phone, and an analytics engine that turns what happens in your venue into money and insight you can act on.

The screens don't just show sport. They grow the check.

Behind BarLegal sits Mesatech's real engine: an AI-driven analytics platform, built over the last 18 months, that turns a venue's screens and its audience into measurable revenue.

While the match plays, guests are invited — never required — to activate offers on their own phone. In exchange for the deals they receive by SMS and email, they choose to share what they're happy to share. Every interaction is opt-in, consent-based and fully compliant with the GDPR and EU data-protection law.

The venue gets something it has never had: a clear, anonymised picture of who watches what, when they order, and what makes them come back — and the tools to lift the average check with it.

How the value flows
1
The guest opts in
During the match, guests activate offers on their own device and choose what to share — freely and with consent.
2
The guest is rewarded
In return, they receive tailored deals and perks by SMS and email — reasons to order now and to come back.
3
The venue grows the check
The venue acts on anonymised, aggregated insight — driving repeat visits and a higher average spend per guest.
Privacy by design 100% opt-in and consent-based. No data is collected without the guest's choice. Fully compliant with the GDPR and EU data-protection law.

Curious what this looks like in your venue?

Get your bar, restaurant or hotel licensed before the season starts — early venues get the best terms.

← Back to BarLegal.es